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If there is one business issue that focuses attention on your accounting, it is the inability to pay all your financial obligations when they are due.
For all small businesses, there is accounting that must be done. The day-to-day transactions often take priority, and the financial analysis is left to the owner or senior manager.
Are marketing and sales aligned? Is marketing aligned with our business goals? Is our internal messaging aligned with our brand? Unless the answers are definitively “yes, yes and yes,” it might be a good time to hit pause, sharpen some pencils and start getting your ducks in a row.
Cloud accounting software is becoming more widely used by businesses and accounting firms of all sizes but for many there remains some uncertainty about what the benefits are for making the change beyond access to financial information anytime, anywhere.